Bred exemplifies the look of a common Mad Gear henchman, wearing grey (light brown in his artwork) overalls and brown boots, along with fingerless gloves. He has brown hair, but is depicted as being blond in some artwork.
In his artwork for Street Fighter V, Bred's overalls are now black, his gloves are red, and his boots are gold.
Bred, nicknamed "Pol-chan" (ポルちゃん?) by his friends, is described as a nice person who seems to have been doomed since birth to constantly find himself surrounded by trouble. Bred is described as having a good disposition towards juniors, often going to eat with the other Mad Gear members in one of Metro City's various diners. He loves his car and often polishes it, but much to his misfortune, it is frequently destroyed.
Bred is a straightforward fighter who delivers basic punch and kick attacks. He isn't very strong and is mostly slow, but makes up for it by attacking in groups. Bred and his pallette swaps have a different health gauge, from lowest to highest: Bred, Dug, Jake, Simons.
Bred is said to have been born under an unlucky astrological sign, causing him to be prone to various troubles, most notably having his car repeatedly destroyed. Despite this, he doesn't believe in fortune-telling.
- In the Arcade version of Final Fight, as well as the Japanese console versions, Bred said "Oh! My god" when he saw his destroyed car. In the international SNES version, this line was changed to "Oh! My car". In Super Street Fighter IV, he always says "Oh! My car", due to there being only one language track for non-playable characters.
- According to Bred's Street Fighter V profile, his favorite item on the diner menu is waffles.
- Bred's design, notably his outfit, is heavily based on Streets of Fire character Raven Shaddock, played by Willem Dafoe.