Editing Yoshinori Ono

[[Image:Ono.jpg|thumb|Ono with his signature Blanka toy.]]

{{Nihongo|'''Yoshinori Ono'''|小野義徳|Ono Yoshinori}} is a Japanese video game producer and former brand manager of [[Capcom]]. Regarded as the driving force behind ''[[Street Fighter series|Street Fighter]]'' since its "revival" with ''[[Street Fighter IV]]'' in [[2008]], Ono is a minor celebrity for the fighting game community. In August 2020, Ono announced that he would leave Capcom.<ref name="Ono leaves Capcom">https://twitter.com/Yoshi_OnoChin/status/1292430444672163842</ref>

==History==
According to Ono, in junior school he would visit a large bookstore to read about programming. In high school, however, he decided to get into music and learned the keyboard. In university, he studied Architectural Mechanics in order to have access to a faculty with a supercomputer. He learned the guitar and began to specialize in 3D fluid rendering, to the point where his mentor said he could postgraduate work.<ref name="Eurogamer Interview">http://www.eurogamer.net/articles/2012-06-11-the-rise-and-collapse-of-yoshinori-ono</ref>

Instead, he responded to a job advertisement as a composer with Capcom, as he was familiar with the company from playing ''[[Final Fight]]'' in arcades, sending in a demo tape of himself on the guitar. He was called in for interview and hired the next day. His job consisted of manually programming music in binary by converting to FM format, with his first project being the Mega Drive port of 1993's ''Muscle Bomber'', known overseas as ''[[Saturday Night Slam Masters]]''.<ref name="WIRED Interview">https://www.wired.com/2015/12/yoshinori-ono-street-fighter/</ref> He then worked on ports of ''[[Super Street Fighter II Turbo|Super Street Fighter II X]]'' and ''[[Street Fighter Alpha: Warriors' Dreams]]''. <ref name="Eurogamer Interview"/><ref name="WIRED Interview"/> Additionally, he composed music for the home console version of ''[[Street Fighter: The Movie (home video game)|Street Fighter: The Movie]]'' (aka ''Street Fighter: Real Battle on Film'').

His transition to a management role came about the time he was working on the ''[[Street Fighter III series|Street Fighter III]]'' series, where he did human resources management in addition to his regular duties. However after ''[[Street Fighter III: 3rd Strike|3rd Strike]]'', the series was seen as "dead" and it wasn't until Ono's promotion to producer and his grassroots campaign to get public demand up that a small budget for R&D was allocated for a prototype for ''[[Street Fighter IV]]''.<ref name="Eurogamer Interview"/>

Since the success of ''Street Fighter IV'' and its updates, Ono was viewed as the 'godfather' of the series and he continued to promote it and drive demand.

In 9th August 2020, Ono announced that he would leave Capcom after serving almost 30 years at the company.<ref name="Ono leaves Capcom" />

In April 2021, he would join Delightworks as its new president and chief operating officer (COO) in May 1st.<ref>https://www.gematsu.com/2021/04/yoshinori-ono-appointed-president-and-coo-of-delightworks</ref>

==Public persona==
Ono is regarded by much of the fanbase as a "troll"<ref>http://www.eventhubs.com/news/2012/jan/27/ono-practices-how-troll-using-street-fighter-movie/</ref><ref>http://www.dualshockers.com/2011/05/17/yoshinori-the-troll-ono-teases-street-fighter-3rd-strike-online-edition/</ref>, although whether this is perceived as endearing or not is a matter of some debate. Ono, for his part, has said that "''as long as nobody stabs [him] [he is] happy to receive criticism''".<ref name="Eurogamer Interview"/>

[[Image:Jollibee-Kids-Meal-promocard-StreetFighterII-CombatAcademy.jpg|thumb|Promotional image of the Jollibee's Kids Meal with Ryu, Blanka and Ken toys.]]

He is visually associated with the character [[Blanka]], as Ono has an old Blanka toy that he brings with him seemingly everywhere. Ono places the toy in the foreground of most (if not all) on-location photos that he tweets. According to his Twitter account, Ono obtained this toy, along with a few extra, from the hamburger restaurant [[wikipedia:Jollibee|Jollibee]] Kids Meal set in the Philippines (similar to the Happy Meals from [[wikipedia:McDonald's|McDonald's]]).<ref>https://twitter.com/Yoshi_OnoChin/status/309463257054334976</ref> Currently one of them is broken, and Ono keeps the other close to him.

==Games==
===Capcom===
*1994 : ''[[Saturday Night Slam Masters]]'' - sound programmer (Mega Drive version)<ref name="Eurogamer Interview"/><ref name="WIRED Interview"/>

*1994 : ''[[Super Street Fighter II Turbo]]'' - sound programmer (unknown version)<ref name="Eurogamer Interview"/>

*1995 : ''[[Street Fighter Alpha: Warriors' Dreams|Street Fighter Alpha]]'' - sound programmer (CPS Changer version)<ref name="Eurogamer Interview"/><ref name="WIRED Interview"/>

* 1995 : ''[[Street Fighter: The Movie (home video game)|Street Fighter: The Movie]]'' - music composer<ref name="IMDB"/>

*1999 : ''[[Street Fighter III: 3rd Strike]]'' - sound programmer<ref name="Eurogamer Interview"/>

*2001 : ''[[w:c:devilmaycry:Devil_May_Cry|Devil May Cry]]''<ref name="IMDB">http://www.imdb.com/name/nm1439828/</ref>

*2001 : ''[[w:c:capcom:One_Piece_Mansion|One Piece Mansion]]'' - sound producer<ref name="IMDB"/>

*2002 : ''[[w:c:onimusha:Onimusha_2:_Samurai's_Destiny|Onimusha 2: Samurai's Destiny]]'' - score associate producer<ref name="IMDB"/>

*2004 : ''[[w:c:residentevil:Resident_Evil_Outbreak_File_2|Resident Evil Outbreak File #2]]'' - character design director<ref name="IMDB"/>

*2004 : ''[[Capcom Fighting Evolution]]'' - producer<ref name="IMDB"/>

*2005 : ''[[w:c:capcom:Shadow_of_Rome|Shadow of Rome]]'' - co-producer<ref name="IMDB"/>

*2006 : ''[[w:c:onimusha:Onimusha:_Dawn_of_Dreams|Onimusha: Dawn of Dreams]]'' - producer<ref name="IMDB"/>

*2008 : ''[[Street Fighter IV]]'' - producer/project manager<ref name="IMDB"/>

*2010 : ''[[Super Street Fighter IV]]'' - producer

*2012 : ''[[Street Fighter X Tekken]]'' - producer<ref name="IMDB"/>

*2014 : ''[[Ultra Street Fighter IV]]'' - producer

*2016 : ''[[Street Fighter V]]'' - producer (Up to 2020)

*2017 : ''[[Ultra Street Fighter II: The Final Challengers]]'' - producer

===Licensed games developed/published by Capcom===
*2002 : ''[[w:c:gundam:Mobile_Suit_Gundam:_Federation_vs_Zeon|Mobile Suit Gundam: Federation vs. Zeon]]'' - sound management director<ref name="IMDB"/>

*2002 : ''[https://jojowiki.com/GioGio's_Bizarre_Adventure GioGio's Bizarre Adventure]'' - sound management director<ref name="IMDB"/>

*2003 : ''[[w:c:chaoslegion:Chaos_Legion_(game)|Chaos Legion]]'' - producer<ref name="IMDB"/>

===Other games===
*2003 : ''[[w:c:drakengard:Drakengard|Drakengard]]'' - facial designer<ref name="IMDB"/>

==Gallery==
<gallery>
Yoshinori Ono 1115.jpg
Yoshinori Ono 20141208-00000044-famitsu-000-view.jpg
YoshinoriOno-cosplay-Chun-Li-9b1bd807.jpg|Ono cosplaying as [[Chun-Li]] for a show to promote ''[[Super Street Fighter IV]]''.
Yoshinoro Ono and Daigo Umehara EVO 2010.jpg|Ono crowning [[Daigo Umehara]] as champion of ''SSFIV'' at ''[[Evolution Championship Series|EVO 2010]]''.
Harada and Kazuya x Ono and Ryu.jpg|[[w:c:tekken:Katsuhiro_Harada|Harada]] and [[w:c:tekken:Kazuya_Mishima|Kazuya]] Vs. Ono and [[Ryu]] at the [[wikipedia:San_Diego_Comic-Con_International|San Diego Comic-Con]] (2011).
Harada and Ono.jpg|Harada and Ono in a ''[[Street Fighter X Tekken]]'' conference.
Yoshinori-x-katsuhiro.jpg|Ono and Harada jokinlgy posing.
YoshinoriOno-laughing.gif|Gif of Ono laughing in a ''Tekken 3D: Prime Edition'' promo trailer.
YoshinoriOno-cosplay-Hugo.jpg|Ono cosplaying as Hugo for the San Diego Comic-Con (2014).
YoshinoriOno-cosplay-Charlie-Nash.jpg|Ono cosplaying as [[Charlie]] for the 2014 [[Capcom Cup]].
Ono-Gail.jpg|Ono cosplaying as [[Abigail]].
</gallery>

==Videos==
<gallery>
Street Fighter and Tekken Producers Face-off!!!
Street Fighter X Tekken Ono vs Harada HD video game trailer - PS3 X360
</gallery>

==References==
<references/>

==External Links==
* [https://twitter.com/Yoshi_OnoChin Yoshinori Ono's Twitter account (Yoshi_OnoChin)]
* [[wikipedia:Yoshinori_Ono_(game_producer)|Wikipedia article]]
* [[w:c:capcom:Yoshinori Ono|Capcom Database article]]
[[Category:Game Developers]]
[[Category:Staff]]
[[Category:Real-life people]]